Review: Smart & Chic Beauty Lounge


What is a model to do when the opportunity to shoot with an awesome photographer pops up last minute, but finding a great makeup artist to be on set at the last minute …on a Saturday…in the middle of Minneapolis Fashion Week…and in the beginning of wedding season, proves impossible…

Well in my case, she gets her makeup done before the photo shoot and hopes that it looks great on camera, stays put and goes with the hair and wardrobe once on set…that’s a lot of hoping!  I just could not leave that much to chance.  I needed to find a place to have my makeup done A.S.A.P and a department store makeup counter was not an option…nothing against department store makeup counters but I was already “hoping” that a lot of things would work out for the best and I did not want to “hope” that I would end up with an experienced makeup artist.  As luck would have it, during Minneapolis Fashion week I had the opportunity to be a part of a fashion show that was co-produced by  Smart & Chic Beauty Lounge and the makeup look they created for the show was absolutely amazing so I knew that’s where I needed to go to have makeup done…if they could fit me in at the last minute of course…and thanks to the founder of Smart & Chic, Julie Swenson, they did.

Smart & Chic Beauty Lounge is a Bridal Studio, Beauty Boutique and Blow Dry Bar that also carries some pretty amazing beauty brands as well as hair accessories and purses…I HAD to have the lip slip by Sara Happ and my new favorite makeup bag item; my love and toast roller perfume in candied citron…frankly I am still shocked that I only left with two items because I had my eye on a lot more.  Smart and Chics’ atmosphere is very warm, inviting, comfortable and feminine, thanks to the furniture and decor that are all either heirlooms of Julies’ grandmother or were acquired from local antique shops.  I was actually pretty bummed that it took makeup artist, Asia Schulz, less than an hour to create the look because I just did not want to leave my new happy place.

The makeup that Asia expertly applied was exactly what I had in mind for the shoot, it also lasted for the duration of the shoot and would have lasted longer had I not removed it (photo shoot makeup can be a bit much when you’re having dinner at a family restaurant). While I was getting my makeup done I also caught glimpses of hair and make up that was being created all around me and I can definitely see why it is a local favorite for bridal and special occasion hair and makeup.  I will be back in MN in July for a friends’ wedding and will definitely be making an appointment at Smart & Chic to have my makeup done…I also need to grab the rest of those fabulous  beauty products that I missed on the first round.

Posted on by Gail Lewis in beauty, Fashion Week Beauty, Makeup, salon 3 Comments

About the author

Gail Lewis

Gail is at times a model, most of the time a blogger, but always a beauty junkie.

3 Responses to Review: Smart & Chic Beauty Lounge

  1. Mashera
    That place looks really pretty, how far in advance do i need to book an appointment?
  2. Gail Lewis
    Good question Mashera, I’m assuming since it’s wedding season maybe the sooner the better…it is VERY pretty.
  3. Mandy
    LOVE LOVE the makeup! Asia did an absolutely FABULOUS job. I have visited the S&C Beauty Lounge for a trim with my favorite visiting stylist, Pearson Knight and it is very welcoming, unique and yes GIRLIE! Love their products and wish I was able to spend more time there. Will def have to visit again. Love your photo shoot!

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