Concealer is one (if not THE) most important makeup product in your repertoire. Everyone wants a flawless face! However, finding the correct formula and shade can sometimes present a challenge.

theBalm presents TimeBalm, an anti-wrinkle concealer with anti-aging ingredients like Vitamin A, C and E, soybean oil, panthenol, linoleic acid and phospholipids to help you look fresh around the clock!

TimeBalm is available in the following 6 shades:

• Lighter than Light
• Light
• Light/Medium
• Medium
• Mid-Medium
• Medium/Dark 

All the shades look much darker in the pot than on the face, so don’t worry.  The shade range is very “skin-friendly” and none of them are too light or ghostly.  A common mistake women make is too choose a concealer that is too light, especially for the under eye area. This only just draws attention to the problem!

TimeBalm is creamy, creaseless concealer that works wonders for dark circles as well as blemishes and other “boo-boos.” I have some redness under and around my nose and on my chin and this lightweight, full coverage concealer really does the trick on those areas.

It is housed in a tiny plastic pot with a sponge disk. I use both my fingers and the sponge for application. I also use a concealer brush for inside the corners of my eyes and along the side of my nose. theBalm also makes a great concealer brush that fits perfectly for the inner corner of the eye for only $8! You would be surprised at what a difference using a brush can make!

I mix TimeBalm with my eye cream, if I don’t, I DO get some creasing under my eyes. This is by no means the products fault; I have a deep line under my left eye that nothing can conceal—darn! The coverage is buildable which is nice—most of us have some areas that need more coverage than others. Because of the creamy texture, TimeBalm blends seamlessly and is very easy to work with.

For a mere $18, TimeBalm performs like much more expensive brands! Purchase at  perfumania.com