Do you remember back in February when Davide Torchio gave me that amazing makeover? Unfortunately, unable to get back to NYC left me with asking a local salon to touch up my highlights. Even more unfortunately, the 5 highlights they gave me weren’t in line with the originals (not even the same color) which made my all over hair color look like I was trying to fake blonde it.
So while I was at the Wella Color Discovery Tour in Philadelphia last weekend, Salon L’Etoile offered me the opportunity to go back to the brunette I enjoy being. Did you know that Wella recently did a survey that found that a whopping 72% of women felt more attractive after they dyed their hair; 69% felt more confident; 49% felt more sexy; and 42% felt more youthful? With that kind of satisfaction, itâ€™s no wonder 92% of women have colored their hair at some point in their lives. (My mom will attest to the fact that I have been coloring mine since I was 13, I will show you that bouf of a hairdo some other time.)
While at the Color Discovery Tour, Cait Kinslow gave me my consultation (see Hair Color Tips from Wella Professionals) then set me up to see Sadie Pino at the salon. Salon L’Etoile has two locations, one in Jenkintown and one in Manayunk (I went to the one in Jenkintown.) I was greeted immediately by the salon Manager and brought over to Sadie’s station (this salon has 52 stations–it’s pretty darn big!) It was like meeting my long lost sister, as Sadie and I hit it off right away. She is just the way you hope your hair stylist will be, personable, warm and friendly. Also, she has worked there for 12 years (and her mom works there too.) Read more
This past Saturday I was given the opportunity to go to the Wella Color Discovery Tour
in Philadelphia. Despite the crazy humidity and 92 degree weather, there was a great turn out. But better yet I was able to get hair color tips
direct from the Wella Professional
stylists who were there to bring them straight to you.
But first, pictured here is Rose from Philadelphia. She came out to the Wella Color Discovery Tour because she’s never been to a salon for professional hair color before. She’s only used home coloring kits that were vegetable-based. Cait from Salon L’Etoile gave her some great recommendations. Read more
Minx, a breakthrough system for creating long-lasting nail patterns, has been a huge celebrity favorite for awhile. However, despite its growing popularity, it’s still been hard to find a salon that actually offers Minx… and once you do find one, chances are they charge a pretty penny for the service. Not to say that isn’t worth it, but still — for people who have been waiting for Minx to become more available for us beauty-loving non-celebrities, it can be a long, frustrating wait full of boring normal manicures and smudged Nail Art Pen disasters. Read more
Wella Professionals is celebrating 130 years of hair color innovation, and this weekend, June 26th and 27th, participating Philadelphia-area Wella salons will be providing women inside access to professional colorists who will demystify salon color brands and educate and inspire women to discover their best hair color. Recognizing the importance of hair color to women, on-site experts will offer free, personal recommendations as well as a 25% discount coupon toward a Wella color service at a participating salon. Guests are also able to enter the Wella Facebook sweepstakes online for a chance to win a VIP beauty makeover in NYC. I’m happy to say I’ll be at this event all day on Saturday the 26th!Â Read more