Avon launched it’s the third fragrance by the famous pop star Fergie, named Viva by Fergie last spring. The new fragrance is advertised as fearless and daring with the slogan “Live by Your Own Rules.”
“Viva is a fresh and unexpected fragrance that brings out the duality of a woman. Powerful, yet seductive, and living life by her own rules,” described Fergie.
The composition is fresh and floral, blended out of cooling herbs, fierce lavender and intriguing vetiver. The green opening is fresh and crisp without any fruity or citrus accords. Most fragrances use citrus to get that briskness but Viva relies on green herbals to bring it. Read more











